Sports Direct Fitness - Kings Heath

9 customer reviews 3.8
Includes access to: gym
This gym is currently not available at PayAsUGym

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69 Alcester Road South, Birmingham, B14 7JG Get Directions


Sports Direct Fitness is the leisure division of Sports Direct, the UK’s number one sports retailer. Every Sports Direct gym has an excellent range of facilities, helping you to achieve your fitness goals whether you are a beginner or a professional.

The gym holds all of the equipment that you could possibly need to get a full workout. There is a cardio area, providing you with ample space as well as a fully equipped resistance area. There is an extensive free weights area, as well as functional training equipment.

Friendly staff will be able to help you to get the most out of your workout and will be able to answer any questions about the equipment that you have.

Additional facilities at this club, available for an extra cost include an 18m pool, a spa and a sauna, perfect if you're looking for somewhere to relax after a long day or after an intense workout. An extensive class timetable also operates, including classes such as Spin, Yoga and Zumba. For more information about the availability and the costs of any of these additional facilities, please contact reception.

Located on Alcester Road South, Sports Direct Fitness Kings Heath is conveniently placed for you to be able to work out when, and where you like.

Please note that you will need to bring your own padlock and towel. You can purchase padlocks for £3 at reception.
  • Swimming pool *
  • Cardio machines
  • Free weights
  • Resistance machines
  • Personal training *
  • Fitness studio
  • Lane swimming *
  • Group exercise *

* Available at extra cost

  • Showers
  • Changing Rooms
Monday 06:30 to 22:00
Tuesday 06:30 to 22:00
Wednesday 06:30 to 22:00
Thursday 06:30 to 22:00
Friday 06:30 to 20:00
Saturday 08:00 to 16:00
Sunday 08:00 to 16:00


9 reviews
Facilities available
Range of facilities
Customer service
26th October 2015

Kamran M

Pretty quiet during a midweek afternoon, all equipment was available. Plenty of parking, good range of equipment for a balanced workout. Pool was a bit busy, but for £7 access to gym, pool, sauna and steam is good value for money.

16th October 2015

Simon H

The gym is alright. Its got pretty much everything you need. It's just a little run down, a bit like the area. The jacuzzi is nice though.

11th October 2015

Kamran M

Good range of CV and resistances machines and free weights. Clean changing rooms, pool was a bit busy but sauna and steam room, no issues. Can get a very good all round workout for just £7, not bad, Car parking no issues, would highly recommend.

18th September 2015

Kamran M

Great value for money, was able to perform a well balanced session including cardio, resistance training, swimming and use of sauna and steam room. On site parking available, can get busy at times. Gym was clean.

29th May 2015

Kamran M

Overall good experience. Car parking facilities. Changing rooms were clean and lockers were spacious. Good range of CV and resistance machines. Sauna, steam room, pool and showers all fine. It's a shame the gym is only open reduced hours on the weekend! Sort it out sports direct fitness.

20th May 2015

Diane T

Good experience l enjoyed the facilities

4th May 2015

Kamran M

Good range of CV and resistance machines and free weights. Swimming pool a bit cold, but spa area was generally OK. Could do with more regular spot checks by staff, as loads of rubbish in the showers. Overall, you can get a good all-round workout.

9th January 2015

Andy C

A bit cramped and some of the gear needs updating. Helpful staff. Car parking a bit tricky.

9th January 2015

Andy C

A bit cramped and some of the gear needs updating. Helpful staff and walkthrough. Pool etc not as good as the pics!

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